Each year the Super Bowl is arguably the most watched event on television. On average, 80 to 90 million people tune in to the game at any point, regardless of whether or not they watch the entire game. Whether it be the halftime entertainment or the highly popular advertisements, there is always something for any viewer, whether one is a fan of football or not. One aspect of the Super Bowl that did not really take off until the 1990's was the advertisement of movies. What started with TV spots for movies such as "Armageddon," "Lost in Space," and "The Mask of Zorro" has now become an iconic moment for upcoming blockbusters to make their first mark on audiences. Last year we saw hits such as "The Avengers" and "The Hunger Games" receive widespread attention thanks to the advertisements at the Super Bowl, and now the movies to premiere this year have been officially announced.
As of now, the following movies have been confirmed to air trailers for during the Super Bowl:
Iron Man 3
The Lone Ranger
Oz The Great and Powerful
The Fast and the Furious 6
World War Z
Star Trek Into Darkness
Tom Cruise's upcoming sci-fi film "Oblivion" was originally confirmed to run a preview, but now it is unclear as to whether or not it will. It is interesting to see that "The Hunger Games: Catching Fire" has not been announced to premiere considering it releases in November. Another highly anticipated film that is rumored to premiere is "The Wolverine," after the trailer was pulled from the selection before "The Hobbit." It is possible that there are more movies that were not announced but will premiere as a surprise. Whatever the case may be, audiences everywhere will tune in to the Super Bowl for more than just football.
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